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Web/App Analytics Implementation

Implementation of digital analytics service - web and app analytics

At Analytic Pixel Pro, we are committed to excellence in the implementation of digital analytics focused on web and app analytics, but ensuring that your measurement tools work optimally to offer you accurate and actionable data.

Audit and Improvement of Existing Analytics

We start with a thorough audit of the current web or app analytics configuration on your platform. We identify areas for improvement and apply best practices to optimize data collection and processing.

Configuring Custom User Events

We implement specific events to track key user interactions on your website or app. This allows you to obtain a clear view of the behavior of your visitors and optimize the user experience.

Activation of Consent Mode and CMP Management in your web analytics and app

We guarantee regulatory compliance by activating Consent Mode, configuring and managing the main consent management platforms (CMPs) recognized by Google. In this way, we maximize the value of your data while respecting the privacy of your users. Learn more

Enhanced Ecommerce Setup

If you have an eCommerce, we configure advanced eCommerce events, such as tracking product views, shopping carts, transactions and more, so you can accurately analyze the performance of your online store.

Implementation with Google Tag Manager

We use Google Tag Manager as a central tool for an agile, efficient and seamless implementation. This allows you to manage the tags of your site or app in a structured and scalable way.

Integration with the Main Web/app Analytics Tools

We integrate and configure the leading digital analytics tools to guarantee a solid ecosystem that supports your business strategy. These tools include:

  • Google Analytics 4: Advanced metrics and predictive analysis to better understand your users.
  • Firebase Analytics: Specific solutions for the analysis of mobile applications.
  • Hotjar: Heat maps and behavior analysis to optimize the user experience.
  • Microsoft Clarity: Detailed information about user interaction and session recordings.
 

At Analytic Pixel Pro, we don't just implement tools; We build the foundation for data-driven decisions that drive the growth of your digital business.

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